Email & Automation · Sub-service

Lifecycle Automation

Automation that adapts to where a customer actually is in their relationship with your brand, not a one-size-fits-all drip.

Lifecycle Automation, broken down

Here's exactly what's covered when lifecycle automation is part of your plan.

Trigger-based automation setup

Trigger-based automation setup is handled end-to-end, so you don't have to manage it in-house.

Behavioural segmentation logic

Behavioural segmentation logic, reviewed and adjusted as part of our regular optimisation cycle.

Cross-channel automation (email + SMS)

Cross-channel automation (email + SMS), tailored to your specific goals rather than a generic checklist.

Regular automation audits

Regular automation audits, with clear reporting so you can see the impact for yourself.

What this does for your business

Runs without manual effort

Flows trigger automatically based on customer behaviour, once set up.

Recovers otherwise lost revenue

Abandoned cart and win-back flows recapture sales that would have been missed.

Improves over time

Segmentation and testing mean performance keeps improving after launch.

Our process for lifecycle automation

01

Diagnose

We review what's in place today and flag the highest-impact gaps specific to lifecycle automation.

02

Build

We execute the plan, built around your goals rather than a generic checklist.

03

Scale

We track results and put more weight behind what's working month over month.

Other Email & Automation sub-services

Ready to talk about lifecycle automation?

Contact us