Lifecycle Automation
Automation that adapts to where a customer actually is in their relationship with your brand, not a one-size-fits-all drip.
Lifecycle Automation, broken down
Here's exactly what's covered when lifecycle automation is part of your plan.
Trigger-based automation setup
Trigger-based automation setup is handled end-to-end, so you don't have to manage it in-house.
Behavioural segmentation logic
Behavioural segmentation logic, reviewed and adjusted as part of our regular optimisation cycle.
Cross-channel automation (email + SMS)
Cross-channel automation (email + SMS), tailored to your specific goals rather than a generic checklist.
Regular automation audits
Regular automation audits, with clear reporting so you can see the impact for yourself.
What this does for your business
Runs without manual effort
Flows trigger automatically based on customer behaviour, once set up.
Recovers otherwise lost revenue
Abandoned cart and win-back flows recapture sales that would have been missed.
Improves over time
Segmentation and testing mean performance keeps improving after launch.
Our process for lifecycle automation
Diagnose
We review what's in place today and flag the highest-impact gaps specific to lifecycle automation.
Build
We execute the plan, built around your goals rather than a generic checklist.
Scale
We track results and put more weight behind what's working month over month.