Analytics Setup
Proper tracking so every design and testing decision is backed by real data, not guesswork.
Analytics Setup, broken down
Here's exactly what's covered when analytics setup is part of your plan.
GA4 setup and configuration
GA4 setup and configuration is handled end-to-end, so you don't have to manage it in-house.
Custom event tracking
Custom event tracking, reviewed and adjusted as part of our regular optimisation cycle.
Goal and funnel configuration
Goal and funnel configuration, tailored to your specific goals rather than a generic checklist.
Dashboard integration for reporting
Dashboard integration for reporting, with clear reporting so you can see the impact for yourself.
What this does for your business
Get more from existing traffic
Improving conversion rate is often cheaper than buying more visitors.
Built mobile-first
Every page is designed and tested for the device most of your visitors actually use.
Backed by data, not opinion
Design decisions are validated with testing, not just aesthetic preference.
Our process for analytics setup
Diagnose
We review what's in place today and flag the highest-impact gaps specific to analytics setup.
Build
We execute the plan, built around your goals rather than a generic checklist.
Scale
We track results and put more weight behind what's working month over month.